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Date of update: 15-May-2025
This Cookie Policy explains what cookies are and how we use them, the types of cookies we use i.e, the information we collect using cookies and how that information is used, and how to manage the cookie settings.
Cookies are small text files that are used to store small pieces of information. They are stored on your device when the website is loaded on your browser.These cookies help us make the website function properly, make it more secure, provide better user experience, and understand how the website performs and to analyze what works and where it needs improvement.
As most of the online services, our website uses first-party and third-party cookies for several purposes. First-party cookies are mostly necessary for the website to function the right way, and they do not collect any of your personally identifiable data.
The third-party cookies used on our website are mainly for understanding how the website performs, how you interact with our website, keeping our services secure, providing advertisements that are relevant to you, and all in all providing you with a better and improved user experience and help speed up your future interactions with our website.
Necessary cookies are required to enable the basic features of this site, such as providing secure log-in or adjusting your consent preferences. These cookies do not store any personally identifiable data.
| Cookie | Duration | Description |
|---|---|---|
| wt_consent | 1 year | Used for remembering users’ consent preferences to be respected on subsequent site visits. It does not collect or store personal information about visitors to the site. |
| wpEmojiSettingsSupports | session | WordPress sets this cookie when a user interacts with emojis on a WordPress site. It helps determine if the user’s browser can display emojis properly. |
Functional cookies help perform certain functionalities like sharing the content of the website on social media platforms, collecting feedback, and other third-party features.
| Cookie | Duration | Description |
|---|---|---|
| wp-wpml_current_language | session | WordPress multilingual plugin sets this cookie to store the current language/language settings. |
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, etc.
| Cookie | Duration | Description |
|---|---|---|
| CLID | 1 year | Microsoft Clarity set this cookie to store information about how visitors interact with the website. The cookie helps to provide an analysis report. The data collection includes the number of visitors, where they visit the website, and the pages visited. |
| _clck | 1 year | Microsoft Clarity sets this cookie to retain the browser’s Clarity User ID and settings exclusive to that website. This guarantees that actions taken during subsequent visits to the same website will be linked to the same user ID. |
| _gcl_au | 3 months | Google Tag Manager sets the cookie to experiment advertisement efficiency of websites using their services. |
| _clsk | 1 day | Microsoft Clarity sets this cookie to store and consolidate a user’s pageviews into a single session recording. |
| _ga_* | 1 year 1 month 4 days | Google Analytics sets this cookie to store and count page views. |
| _ga | 1 year 1 month 4 days | Google Analytics sets this cookie to calculate visitor, session and campaign data and track site usage for the site’s analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognise unique visitors. |
| SM | session | Microsoft Clarity cookie set this cookie for synchronizing the MUID across Microsoft domains. |
| MR | 7 days | This cookie, set by Bing, is used to collect user information for analytics purposes. |
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
| Cookie | Duration | Description |
|---|---|---|
| SRM_B | 1 year 24 days | Used by Microsoft Advertising as a unique ID for visitors. |
Advertisement cookies are used to provide visitors with customized advertisements based on the pages you visited previously and to analyze the effectiveness of the ad campaigns.
| Cookie | Duration | Description |
|---|---|---|
| _rdt_uuid | 3 months | Reddit sets this cookie to build a profile of your interests and show you relevant ads. |
| test_cookie | 15 minutes | doubleclick.net sets this cookie to determine if the user’s browser supports cookies. |
| MUID | 1 year 24 days | Bing sets this cookie to recognise unique web browsers visiting Microsoft sites. This cookie is used for advertising, site analytics, and other operations. |
| ANONCHK | 10 minutes | The ANONCHK cookie, set by Bing, is used to store a user’s session ID and verify ads’ clicks on the Bing search engine. The cookie helps in reporting and personalization as well. |
| IDE | 1 year 24 days | Google DoubleClick IDE cookies store information about how the user uses the website to present them with relevant ads according to the user profile. |
Other cookies are those that are being identified and have not been classified into any category as yet.
| Cookie | Duration | Description |
|---|---|---|
| ph_phc_Ie94MNpCMLn81p9pKTME6dDGUPfzJqaxCLbGusdWJMO_posthog | 1 year | POSTHOG cookie is used for analytical purposes to improve user experience and provide better service. |
| dmn_chk_* | less than a minute | FLOPPYDATA cookie is set to track user activity across the website. |
We may use third-party cookies from service providers such as:
| Service | Purpose | Privacy Policy |
|---|---|---|
| Analytics, tag management | Privacy Policy | |
| Intercom | Live chat, personalized support, user session tracking | Privacy Policy |
| Microsoft (Clarity, UET) | Analytics, session recording, ad conversion tracking | Privacy Policy |
| Quora Pixel | Advertising performance and retargeting | Privacy Policy |
| Reddit Pixel | Advertising performance and retargeting | Privacy Policy |
| Cloudflare | Website security, bot detection, performance optimization (strictly necessary) | Privacy Policy |
| Posthog | Analytics, event tracking, session replay | Privacy Policy |
These third parties may combine your data with information from other websites for advertising or analytics purposes. Please review their privacy policies for more information.
You can manage your cookie preferences at any time by:
Safari: https://support.apple.com/en-in/guide/safari/sfri11471/mac
Microsoft Edge: Delete cookies in Microsoft Edge – Microsoft Support
If you are using any other web browser, please visit your browser’s official support documents.
Please note: disabling some cookies may affect how the website functions.
We use strictly necessary cookies based on our legitimate interest in ensuring the proper functioning of the website.
All other cookies (analytics, marketing, etc.) are used only after receiving your explicit consent via our cookie banner, in accordance with the General Data Protection Regulation (GDPR) and ePrivacy Directive.
We may update this Cookie Policy from time to time. The updated version will always be available on this page, and we will indicate the date of the latest revision at the top.
If you have any questions about our use of cookies or this Cookie Policy, you can contact us at [email protected]
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